Make local businesses legible
Help businesses become easier for people, search engines, and AI systems to find, understand, and trust.
Purpose through shared value
Better knowledge.
More local opportunity.
We are building a company whose growth strengthens the businesses and communities that make that growth possible.
Our purpose
Help local businesses and communities participate more fully in the digital economy.
Accurate local business knowledge is practical infrastructure. It helps customers find what they need, gives businesses a fairer chance to be discovered, and helps communities understand where support can have the greatest effect.
The Ground Truth Index measures that infrastructure. Ground Truth Verified helps improve it. BVR360° builds the system that allows both to grow.
Our commitments
Measure before prescribing
Give communities evidence about their digital-business knowledge gaps before deciding what support they need.
Build access into growth
Develop a sustainable model that can bring proven capabilities to smaller towns and digitally underserved communities at accessible rates.
Create value, not dependency
Treat shared-value work as economically durable partnership—not charity and not a temporary publicity program.
Be transparent about interests
Disclose ownership, commercial relationships, scoring rules, limitations, and corrections.
Keep learning in public
Publish what changes, what works, and where our own methods still need improvement.
The long view
A model for places that have been left behind by rapid digital change.
As the platform grows, we want to work with smaller towns and cities where local businesses need practical help but may not have access to large-city budgets or specialist teams.
The model must be sustainable: local partners gain useful measurement and affordable capabilities; participating businesses become more visible and accurate; and BVR360° earns the revenue required to continue and expand the work.
Community benefit and business value should reinforce each other.Purpose is measurable too
Future impact reporting will show what we did—not only what we intended.
Initial indicators will be defined alongside the Barcelona research and refined before wider community programs begin.